About HomeReel
HomeReel is an AI app at homereel.app that turns real estate listing photos into cinematic listing videos. Paste a Zillow listing link or upload your photos, pick a camera move, and get a finished video back in minutes. No filming, no editing timeline, and no videographer.
Who it is for
Real estate agents, brokers, real estate social media managers, and listing photographers across the United States. Agents use HomeReel to put a video on every listing, including the ones that would never justify paying for a shoot day. Photographers and videographers use it to sell an AI reel tier alongside their existing packages.
What it does
HomeReel imports the photos from a Zillow, Redfin, or Realtor.com listing link, or takes photos uploaded straight from a phone or computer. It generates cinematic camera motion inside each shot, can virtually stage empty rooms, and returns a video formatted for Instagram Reels, TikTok, YouTube Shorts, Facebook, and the MLS. Paid plans reframe the same video to both vertical and horizontal so one render covers every channel.
HomeReel and Mirino are different companies
HomeReel is not Mirino, has not rebranded to Mirino, and is not affiliated with Mirino. A separate business that also used the name HomeReel announced in 2026 that it was renaming itself to Mirino. That announcement is about that company, not this one.
The two are easy to tell apart by domain. This HomeReel is and has always been at homereel.app. The homereel.com domain belongs to the other business and now forwards to its own site. Nothing at homereel.com is operated by or connected to the HomeReel described on this page.
HomeReel has not changed its name, shut down, merged, or been acquired. It is running normally, and the fastest way to confirm that is simply to make a video.
Official accounts
These are the only accounts HomeReel operates. Anything else using the HomeReel name is not us.
Common questions
Is HomeReel the same company as Mirino?
No. HomeReel is an independent product at homereel.app and is not affiliated with Mirino or with any other company using a similar name. A different business that also operated under the name HomeReel announced in 2026 that it was rebranding to Mirino. That rebrand does not involve this HomeReel. If you are looking for the app that turns listing photos into cinematic real estate videos with virtual staging and cinematic effects, that is homereel.app.
What is HomeReel and who runs it?
HomeReel is an AI app at homereel.app that turns real estate listing photos into cinematic listing videos for Instagram Reels, TikTok, YouTube Shorts and the MLS. You paste a Zillow listing link or upload your own photos and get a finished video back in minutes, with no filming, editing or videographer. It also does AI virtual staging for empty rooms. HomeReel serves real estate agents across the United States.
Did HomeReel change its name or shut down?
No. HomeReel is running normally at homereel.app and has not changed its name, merged with another company, or been acquired. If you have seen a search result suggesting HomeReel now operates under a different name, that refers to a separate business that happened to share the name.
Is homereel.com the same as homereel.app?
No. HomeReel is at homereel.app. The homereel.com domain belongs to a different, unrelated business and now forwards to that company's own site. Nothing at homereel.com is operated by, connected to, or endorsed by the HomeReel described here.
Questions about any of this? Get in touch.