Upsell this for $125 to $150. It only costs you $10.
A video costs $10.00 per video on Starter, or $8.00 per video on Pro. Quick social reels commonly sell for $150 to $250, and full listing videos for $300 to $800, per industry pricing guides. $125 to $150 is a realistic starting price for a HomeReel video on a listing that would not otherwise get one.
The math
| What you charge | Cost on Starter | Cost on Pro | You keep, Starter | You keep, Pro |
|---|---|---|---|---|
| $125 | $10.00 | $8.00 | $115.00 | $117.00 |
| $150 | $10.00 | $8.00 | $140.00 | $142.00 |
How it works
- Use the photos from the shoot, or paste the Zillow, Redfin, or Realtor.com listing link once it is live.
- Pick a camera move for each shot. On the Pro plan, add virtual staging to any vacant rooms.
- Deliver the cinematic reel the same day, in vertical 9:16 for Reels and TikTok and horizontal 16:9 for MLS and YouTube.
Virtual staging, extra photos, extra videos, a watermark-free master, and vertical plus horizontal delivery, with exact pricing for each.
Photographer questions
Can I white-label the video for my clients?
Yes. Paid plans export a clean master with no HomeReel watermark, so you deliver it under your own business name. Add your own branding, intro, or outro in your own delivery process.
How fast is the turnaround?
Same day. Upload the shoot photos or paste the listing link, pick a camera move, and the cinematic reel is ready in minutes, not days.
Do I need any video editing skills?
No. You upload photos and pick a camera move. HomeReel builds the video, so there is no editing software or timeline to learn.
What should I actually charge my clients?
A quick reel like this is worth $125 to $150 on most listings. It costs you $10.00 per video on Starter or $8.00 per video on Pro, so most of that price is margin.
Should every listing still get a real videographer?
No. Luxury listings, unique architecture, and lifestyle shoots with people still earn a full production. See how videographers pair a shoot business with an AI reel tier.
Does HomeReel work from just a Zillow link?
Yes. Paste the Zillow, Redfin, or Realtor.com listing link once it is live and HomeReel imports the photos automatically, no re-uploading required.