For real estate videographers
You can physically shoot a handful of listings a month. Your clients list a lot more than that. HomeReel is the tier you sell on every listing that does not justify a shoot day: a cinematic reel built from the listing photos, delivered the same day, under your brand and your pricing.
The two-tier service menu
Luxury and signature listings that earn a shoot day: real walkthrough movement, aerial, twilight, lifestyle b-roll. This is the work that built your reputation.
Every other listing on your client’s books. Built from the photos already shot for the listing or straight from the Zillow link. Delivered same day in 9:16 and 16:9.
What most standard listings used to get. With a reel tier on the menu, this stops being the default and starts being the floor.
How the reel tier works
- Use the photos already shot for the listing, or paste the Zillow, Redfin, or Realtor.com link once it is live.
- Pick a motion style. Stage It furnishes empty rooms with AI virtual staging when the listing is vacant.
- Deliver vertical 9:16 for Reels and TikTok plus horizontal 16:9 for MLS and YouTube, same day.
Deeper guides: offering video on every listing, packaging the reel tier, deciding shoot day vs reel, and the honest replacement question.
Videographer questions
How do real estate videographers use HomeReel?
Videographers add an AI reel tier to their service menu. Listings that justify a full shoot still get one. Every other listing gets a cinematic reel built from the listing photos or the Zillow link, delivered same day, so the client gets video on every property instead of a few.
Does an AI reel tier compete with my full production work?
No. It covers the listings that were never going to book a shoot. The realistic alternative on standard inventory is no video at all. A reel tier keeps those listings inside your client relationship instead of leaving them with nothing.
What does HomeReel cost for a videography business?
Starter is $29.99 per month for 4 videos and Pro is $49.99 per month for 8 videos with priority rendering and virtual staging included. The first video is free to test the quality yourself. You price your reel tier to clients however you like.
Can I deliver both vertical and horizontal versions?
Yes. Paid plans reframe a finished reel to vertical 9:16 for Instagram Reels and TikTok and horizontal 16:9 for MLS and YouTube, from the same generation, so one run covers the client’s whole channel mix.
When should a listing still get a real shoot?
Luxury properties, unique architecture, aerial-worthy land, twilight exteriors, and lifestyle storytelling with people all justify a full production. That is craft an AI reel does not replace, which is exactly why a two-tier menu works.